Lauren Flint-Johnson

Hello, my name is Lauren Flint-Johnson thank you for visiting my portfolio. 


I am a Fashion Journalism graduate with a passion for writing, fashion, social media and the English Language.


I have social media experience within the fashion and news industries. 


I currently work as a Copywriter, Proofreader, SEO Specialist and Sustainability Manager for Trident Marketing where I have recently aided them in achieving an ISO 14001:2015 accreditation. 

Outside of work I love to read and write and attend a Christian writers group. I do a lot of volunteering for my church and local Christian organisations where I also assist them with copy, social media and website updates.

Trident Marketing Anglia Limited •

Sustainability Saturdays - Our ISO 4001 logos are here!

Our ISO 14001 logos are here! Our ISO 14001 certification demonstrates that the Environmental Management System we have in place, and our environmental goals align with the standards and regulations of the international body ISO. Trident Marketing are committed to meeting an Environmental Policy to the standard of our client’s needs and expectations whilst striving to prevent pollution through good operating practices. We are proud to have achieved our ISO 14001 certification in record time. T
Trident Marketing Anglia Limited •

Top 5 Errors Found in Copy. A Blog by Lauren-Marie Flint-Johnson (Copywriter and proofreader at Trident Marketing)

As a copywriter and proofreader by day, you would think that as soon as I leave the office, I don’t want to read or edit anything else. But no, I find myself correcting everything – much to my friend’s and family’s dismay. I even used to annoy my partner by spotting spelling mistakes in menus when he takes me out to dinner, although he is so used to it now that he tries to spot them before I do. Your customers and target audience will hopefully not be the grammar nerd that I am and will not be r
Trident Marketing Anglia Limited •

Is print still relevant in today's digital world?

There is something about physically holding a product that simply cannot be replicated digitally. It is proven to require 21% less cognitive effort to read and process content consumed from print rather than digital. People are 70% more likely to remember a brand they have seen in print than online and are more likely to recall the information for up to a week afterwards. Print is tangible, tactile and easier to process, resulting in generally higher average order values than equivalent compa
Trident Marketing Anglia Limited •

How The English Language is Evolving

We all know that languages change and develop over time, particularly in the digital age when so many new technologies and platforms are appearing that need names. Many people frown upon the new words that arise, believing that it is lessening the quality of the English language. But did you know that language has always changed throughout the world and throughout time, and it actually needs to and is inevitable? Even using the word ‘but’ to start a sentence, like we just did, would have been re
Trident Marketing Anglia Limited •

Know your audience

Website and social media analytics, and the insights you can gain from them, allow you to get to know your audience like never before. Knowing who your audience is, what they are hoping to gain from your brand, and where they are viewing from, is key to success. Thankfully, potential, and existing audiences leave a lot of clues about who they are. Key information you can gain includes: Demographics Overview Geographic location Age breakdowns Gender breakdowns Education levels Job titles R
Inspire •

Ways of keeping mentally and physically active during self-isolation | Coes Blog

At the current time, we are all spending a lot of extra time at home. Whilst these measures are necessary, it’s important to keep our bodies and minds healthy during these unprecedented times. So, we have put together a list of ways to keep mentally and physically active whilst you are staying at home or self-isolating. Keeping active is always positive, it’s good not only for your physical but also mental health and welling being. The natural endorphins generated through exercise give us a fee
Inspire •

Expert advice for first time skiers and snowboarders | Coes Blog

At this beautiful time of year, many people are preparing to hit the slopes for the first time. Skiing and snowboarding are fun and exciting winter activities; gliding through the snowy mountains with your friends or loved ones. However, it is important to fully prepare yourself and research the right equipment in order to stay safe. We have a large wintersports department at Coes and we asked our experts to share some information and tips to help first time skiers and boarders have as much fun
Inspire •

Loake: One of the most recognisable names in shoemaking | Coes Blog

Family run business, Loake, was started in Kettering, Northamptonshire in 1880 by brothers John, William and Thomas Loake. Five generations later and the business remains in the family and is now one of the most recognisable names in English shoemaking. Their aim today is to “simply make the most handsome, comfortable, durable shoes that we can and to make them affordable and available to everyone.” After the original set-up in an outbuilding in Thomas Loake’s house in 1880 the brothers moved t
Inspire •

What is a Healthy Back Bag? | Coes Blog

What makes a healthy back bag ‘healthy’? Is it really any good for Back Pain? The Healthy Back Bag began in the USA under the American company Ameribags. After the co-founder, Margery Gaffin, had to have back surgery following a roller-skating incident she had the idea for a comfortable and healthy bag for carrying daily essentials that addressed the weight stress issues in a one strap bag. Teaming up with a chiropractor and a doctor they designed the Healthy Back Bag, an originally leather bag